Once equipped with his core pupose that is indeed greater than everyone around, you watch humankind and assess all their lives to deduct how billions could be doing any better. Thus you pick your disrupt to startup.
Resolving that technologically could become your billion dollar idea. Technologically reinventing any human behaviour by registering a domain name to monopolise over a dedicated server works just like that.
You must not overestimate any individuals while doing so as overestimating any individuals causes your catastrophe.